Just a few years ago, eBay’s bidding platform was considered the biggest globally. At the time, Amazon was still just a small online bookstore that very little attention. Fast forward, today, Amazon is the biggest and by far the wealthiest online retail store across the globe, and because of its success, many businesses have adapted its practice. Apple, Wal-Mart, Alibaba and many other online retail giants are just some of the few companies which have adopted the method and in the process made huge profits. That said, the following post looks at some of the main benefits of B2B e-commerce websites and why you should consider having one.
Wider reach without inflating costs
The introduction and adoption of internet cloud have given us a realistic and practical method of availing technology t companies through SaaS (Software as a Service) where IT companies like Blue Jeans and Salesforce can offer their much-needed services on a subscription basis.
This entire service provision process would not be practical if such companies would have to invest in an office in every city around the world with the primary objective of reaching out and accommodating clients in different regions. With the concept of e-commerce, Blue Jeans and many other online companies have been made able to interact directly with consumers and have them sign-up online.
Automation of transactions
Established companies know that processes that can be automated should be automated. Ideally, automation makes the business process easier and eliminates much of the possibility of human error. For example, think of running a company whose target market is the whole of continental Asia, with just a few employees. If humans subscribe to the products and services being offered, the chances are that many mistakes will be made, and that’s just human nature.
However, if you are running the same company using an e-commerce site that automates all transactions, the chances are that there will be very few mistakes made. Also, the site will help you promote transparency since it will be for every transaction being made.
Easy payment collection
This is an extension of the benefit mentioned above. Another advantage of having an e-commerce site is that it simplifies payment collection. As earlier said, SaaS can deliver technology through subscription, and this comes typically with regular payments from clients. Generally, through a stable e-commerce site, you can easily re-bill customers and collect payments consistently and professionally.